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Marketing Courses (Many are Free!)



Online courses have been so helpful in expanding my marketing knowledge and obtaining a job post university. Here's a list of some great online courses/certifications that can easily enhance your resume and greatly expand your marketing knowledge.


Google Analytics Academy

These courses are great for those focusing on SEO

I recommend:

  • Google Analytics for Beginners

  • Advanced Google Analytics

Once you pass both of these courses you can take the Google Analytics Individual Qualification test which can be found within the Academy for Ads courses (see below)


Academy for Ads

Academy for Ads offers courses that are great for anyone looking to get into SEM / PPC advertising

I recommend:

  • Adwords Fundamentals

  • Google Analytics Individual Qualification


HubSpot Academy

HubSpot Academy offers an array of free marketing courses, there's something for all areas of marketing

I recommend:

  • Inbound Certification: This course is extremely helpful for all marketing areas

Khan Academy

Khan Academy has many courses that may be beneficial to marketers listed in the Computing section. Within the Computing section there are the categories of Computer Programming, Computer Science, and Hour of Code

I've taken:

Tableau Training

Tableau is a software used for analyzing data and the company offers free training videos on how to use their product!


LinkedIn Learning

LinkedIn Learning has a ton of great marketing courses, which one(s) you should take just depend on what you're looking for. If you haven't already, do the free month trial!


Udemy

Udemy offers a plethora of low cost marketing courses, most of which are $11.99

Recommended:


HootSuite

HootSuite is great to be familiar with if you're interested in Social Media Marketing. HootSuite offers a free month trial, allowing you to get familiar with the site. There's no course, but it's very easy to learn on your own.



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